Each project reflects an exploration of visual identity, cultural perspective, and the ways brands communicate through image. From creative direction and campaign development to content and production, these works represent an ongoing practice in shaping how fashion is seen and experienced.
Proenza Schouler
Tommy Hilfiger
Fashion Bomb Daily
PVH
YSL Beauty
Proenza Schouler Tommy Hilfiger Fashion Bomb Daily PVH YSL Beauty
Sandro
A retail-driven content concept exploring how boutique spaces can function as cultural touch points.
Maisonburg positioned the store as both a style reference and community hub, using digital content to connect product, identity, and audience.
2025-2026
Blaq Magazine
An editorial project exploring identity through adversity, using fashion as a lens to examine transformation, knowledge, and self-definition.
2020-2025
The visual direction blends tension and growth, capturing the process of becoming through layered references to culture, environment, and personal evolution.
Misa Hylton Fashion Academy
Developed and managed branded content. supporting the academy’s visual identity and audience growth
2023-2024
Led content strategy and execution, contributing to a 114% increase in account reach and consistent monthly audience growth.
Documented and developed visual content within a live cultural setting, capturing key figures at the intersection of fashion, identity, and community.
Native Son Award
2023 & 2024
Focused on translating real-time moments into imagery that reflects both presence and cultural significance.